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An Abacus Data survey revealed that millennials (people among the ages of 18-37) are not interested on working in an auto dealership in Canada.  Vehicle sales have reached a record high last year, and the trend is expected to continue. Even with this information out there, only one quarter of the people who participated on the survey, said they have considered working in different areas in an  auto dealership . Seems like millennials are interested in other type of employment outside of the automotive sales industry. Women were less interested in pursuing a career in the auto dealership industry.The increase on sales in the automotive industry has created new opportunities in areas like marketing, sales, IT, service, sales and management roles within the dealerships. In Canada there are more than 3,200 car and truck dealerships, employing about 150,000 people.  This online survey was responded by 2,000 millennials and it was conducted Dec. 22 to Jan. 8. T...

CARPROOF launches product lab in Kitchener’s Communitech Hub As further proof of its diversification, CARPROOF has opened its new Product Lab in Kitchener’s Communitech Hub. Calling itself Canada’s “definitive source of automotive information,” CARPROOF said its quest for innovation makes Communitech the perfect environment to house its continued evolution. The Communitech Hub currently supports a community of over 1,400 tech companies ranging from startups to large global corporations. It was founded in 1997 by a group of entrepreneurs committed to making Ontario’s Waterloo Region a global innovation leader. “Setting up the Product Lab gives us access to the world-class tech eco-system within Communitech,” says Greg Beckman, vice-president of product management at CARPROOF. “Being a part of this family brings invaluable opportunities to connect with new partners, networks and talent.” Beckman went on to say that CARPROOF’s continual growth provides incr...